March 13, 2009 (Dunedin, FL). Trident Health Resources, Inc. announced today that its industry newsletter will now be published exclusively online. The publication had previously been a monthly, hard copy newsletter mailed out to subscribers.
Ralph Jordan, Trident’s CEO and President stated “We are afforded great benefits by going online. For one, it dramatically expands our influence to communicate with our subscribers, manufacturers, hospital staff and administrators and colleagues who become aware of us through the “send to a friend” function within the e-newsletter.” Jordan is particularly happy about the links to sections of Trident’s website through the newsletter, which direct readers to areas of particular interest. He said, “Expansion opportunities and directing traffic strategically are two of the greatest benefits.”
Trident’s new online newsletter has several value-added features which benefit customers:
• Wide distribution capabilities
• Direct links to special online content
• Increased speed in production, distribution with latest content to the minute
• Advertising opportunities for parallel businesses providing effective reach for advertisers, as readers will now be able to link immediately to products and services of interest.
• Online tracking and subscriber maintenance through online reporting.
The e-newsletter launches on Friday, March 13th. Trident would be interested in hearing from readers regarding their reaction to the new format.
Trident Health Resources, Inc. provides 24 hour coverage, 365 days per year for all open-heart procedures on both a long term contract and emergency or locum tenens basis. Since 1988, Trident introduced what is now a clearly proven concept that works: hospitals using outside, certified providers of cardiovascular technology and advanced services. Phone (800) 888-8404 or visit Trident online at www.tridenthealth.com .
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